Flora Pereira

RAINFOREST OUTREACH AND EDUCATION MANAGER

Flora is a specialist in research, education and strategic communication, mainly focusing on social and environmental issues.

Before joining the Center, she worked as the Senior Manager of Dialogo Brasil/Climate Land Use Alliance, where she was responsible for coordinating multi interdisciplinary teams. She created and led a 2-year Learning Journey with 21 civil society, media and indigenous organizations to develop their audience-centered communication strategies and managed highly interdisciplinary research, educational and influencers projects seeking to create public support for forest conservation and traditional people rights, including a nationally representative survey on public knowledge, risk perceptions, policy preferences, and behavior regarding climate change, deforestation, and land rights.

Previous to CLUA, she was Head of Afreaka, an awarded Brazilian media and education non-profit organization, focused on promoting awareness of African issues and transforming innovative African focused media content into art festivals and exhibitions, training courses for elementary and high school teachers, K12 educational books and media and university courses. Flora has worked for different United Nations Organizations as FAO, UNICEF and UNEP. On the latter, she worked as the Communication Manager, leading and developing the public information and education strategy, the UN Environmental Rights Initiative and the UN Environment’s Environmental Education and Youth Alliance implementation in Brazil.

Flora is a PhD Candidate at the Faculty of Economics of Coimbra University at the Postcolonialisms and Global Citizenship Doctoral Programme. She holds a Master's degree at the University of Brasilia on Development, Society and International Cooperation, and a Laurea Magistrale in Communication and Philosophy from the Università degli Studi di Roma Tre.

headshot of Flora Pereira