Pulitzer Center-CUGH Communications Workshop: Engaging Journalists on Public Health Issues

Excited about research results, but do not know how to share them with a non-academic audience? Wondering why some issues receive media coverage and others do not? Join the Pulitzer Center and the Consortium of Universities for Global Health on Monday, October 2, 2017, in Washington, DC, for a workshop on how to pitch a story and translate information to a lay audience.

At this one-day event, health journalists will discuss their reporting processes and the role of experts in their investigations. Attendees will participate in activities that explore journalism's place in the global health landscape, skills for sharing information with non-academics, and how to create story pitches.

Workshop Objectives

• Evaluate methods for communicating research to non-academic audiences
• Understand how and why journalists report on global health
• Explore how journalists report on global issues for diverse audiences across a variety of media platforms
• Discuss ways that journalists and academics can effectively collaborate to communicate research
• Investigate ways for presenting complex scientific material to a lay audience

Pulitzer Center grantees Rebecca Hersher and Roger Thurow join photojournalist Karen Kasmauski and Global Health Now editor Brian Simpson to discuss these issues and more. Rebecca Kaplan, Pulitzer Center education specialist and Mellon/ACLS public fellow, will lead the workshop and activities including a opportunity to create your own pitch about your research or program.