Our Theory of Change indicates the global and the regional approaches of how we will intertwine journalism, education, and outreach to build public awareness of the importance of rainforests.
We developed a Theory of Change to foster public engagement and create more powerful narratives on rainforest and climate issues. The framework outlines our global and regional approaches to intertwining journalism, education, and outreach to build public awareness of the importance of rainforests.
It shows how we are planning to focus on and measure impact, and work with audience-centered strategies to mobilize engaged and informed individuals and organized civil society groups to directly engage in improving policies, communications campaigns, and holding those in power to account.
About the International Education and Outreach Program